Showing posts with label empress. Show all posts
Showing posts with label empress. Show all posts

Friday, August 1, 2014

Empress Nature Brand Mark

Along with the primary brand mark, I developed this mark to align with the primary Empress mark for special items that needed to emphasize products which are made by sustainable practice. While these products can be more expensive, they are becoming more popular in the marketplace. The development of this "green" product line has stalled (and which may be resurrected), this secondary logo demonstrates that a well developed logo and brand can have its various cousins (if so desired) without losing the equity or the recognition of its primary logo.

Monday, July 7, 2014

Empress Logo and Brand Sketches

I forgot to show off the sketch pad where I developed the Empress brand mark. Here it is. You can check out the final artwork here.

Monday, April 28, 2014

Empress Jumbo Towel Sell Sheet

This is the accompanying POS sell sheet for the Empress Jumbo Towel. Fun part was designing the info graphic on the back of it and I will eventually develop these into a series of posters.

Monday, April 21, 2014

Empress Jumbo Towel Design

This is how the label for the Empress Jumbo and other kitchen towels looks. Later I will post the sell sheet for this product.

Monday, March 24, 2014

Empress Paper Plate Sell Sheet

This is the sell sheet for Empress plates following the branding of the trays I had previously done. The plate photography is stock, I just added my label to it.

Monday, March 17, 2014

Empress Paper Plate Package Design

Empress Plate Label Mockup
This is the label I designed for 6" and 9" Empress paper plates. 
I'll post the sell sheet in an upcoming post.

Monday, September 30, 2013

Empress Bath Tissue Placed

I took this shot of the prototype to see how it worked in the environment that it would most likely to be seen in. Although this is more of a commercial product, I wanted the design to perform like it would on store shelves like in a retail setting.

Friday, September 6, 2013

Empress Bath Tissue Design

The design works great on two different configurations!
Label: exploded view.

This assignment was to design the bath tissue label and because it is a higher quality product, to have it's look nested in likewise competitors. The above photo is just a mockup, I should be getting the real thing soon! The one trick with this design though was to make sure that the label could accommodate two different size roll heights and be no more than a two color job.

Monday, May 13, 2013

Empress Products Branding

My client was looking for an unique identity for a private line of foodservice disposables.  I submitted four different designs and after some wrangling, this was the approved logo. I am currently developing packaging for the various products that will fit underneath this brand umbrella. Later, I'll release some of the concept work.